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14th July 2017
12:23pm BST

All of Mayweather's verbal jabs - apart from repeatedly calling McGregor a quitter for tapping out against Diaz - revolve around money. Daring McGregor to bet his fight cheque on the outcome of their fight, constantly reminding the 29-year-old he "only" earned ¢3million for his last fight, throwing dollar bills in the air and asking McGregor to perform a stripper dance. The list of financial epithets is long and depressing but it has worked. It works because, for the most part, McGregor has appropriated Mayweather's schtick for his own career. Posing in front of a fleet of luxury cars? Floyd did that. Bragging pre-fight about how much more money you are earning than your opponent? Floyd did that. Setting up a promotion company to get a bigger slice of the combat fighting pie? Floyd did that. So, when Mayweather brags about a fortune estimated at $340m, he does so from a position of strength. McGregor wants to "get in, get rich, get out" but Mayweather has already done that and is now returning for another colossal payday, which will see him earn far more than his opponent.
It is his name above the door, his friends Showtime allowing the UFC to ride on their coattails and McGregor's microphone getting cut after spending an uncomfortable 10 minutes waiting on stage for Mayweather in the Staples Centre. Despite his tour de force in Toronto, there was one line from Mayweather that appears to have struck a nerve with McGregor. "Dana White, you and me got money. We know who got the money. We don't gotta wear suits. The real men who have the money don't gotta wear suits," said the 49-0 boxer to the UFC president. Despite swanning around LA topless earlier on Tuesday, McGregor had donned a trademark sharp suit for the first press conference, and the second. He mocked Mayweather for dressing like a child in a tracksuit, but was he missing the point that the 40-year-old egotist was wearing his own clothesline. Free advertising - a businessman after all. Following this comment about McGregor's clobber, it was perhaps unsurprising to see him arrive at the Barclays Centre in Brooklyn wearing a gaudy pair of pants, no shirt and a Pat Butcheresque fur coat. To quote the great Dolly Parton: "It costs a lot of money to look this cheap." It may seem inconsequential after McGregor's dry-humping of the air and "black from the belly button down" comment, but McGregor's attire hints at a man who knows he cannot win. In or out of the ring.
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