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26th March 2016
03:52pm GMT

But before long perhaps we'll hark back to this day and age as being of a time when football was at least still a serious sport. Alas it seems that money and television are accelerating the Disney-fication process.
Next season will see the introduction of 'Friday Night Football', with Sky Sports televising twelve Premier League games on a Friday evening. And the feel of the coverage is expected to be very different indeed.
The Mail report that Sky are keen to maximise their £396m investment by 'making the show more celebrity-driven'. That means actual football presenters replaced by stars of light entertainment.
According to the report, the likes of James Corden, Vernon Kay and Holly Willoughby are being considered to front the brave new world of football coverage, to give it that distinctly...non-football feel.
Expect manufactured banter and contrived 'fun'; a loathsome studio challenge or two that has the cast and crew guffawing on demand. And who can resist clueless special guests inanely discussing 'the footie'.
Anyone who thought it was bad now may want to look away to avoid the result, because football is heading to a place that's shiny, neon and utterly disposable. Less 'Come on Chelsea' and more Made In Chelsea.Explore more on these topics: