Well, that didn't take long, did it?
France opened their World Cup campaign in Kazan on Saturday morning with a game against Australia. Broadcast by the BBC, this was also Mark Lawrenson's first co-commentary appearance of the tournament.
As is often the way when Lawro is behind a microphone, his name was soon trending on Twitter - largely due to an early attempt at humour from the former Liverpool defender.
Later on during the first half, the 61-year-old also managed to anger many viewers with his criticism of France's Manchester United midfielder, Paul Pogba.
More specifically, criticism of Pogba's hair. Lawrenson suggested the 25-year-old should concentrate on his football instead of changing his hairstyle regularly.
https://twitter.com/MatchoftheDave/status/1007935003760750592
https://twitter.com/JackRosser_/status/1007934757676740608
https://twitter.com/_amrxi/status/1007934945036308480
https://twitter.com/Peter_Croden/status/1007934619818319872
https://twitter.com/GMann98/status/1007934673840898049
https://twitter.com/RichFay/status/1007935397140234240
https://twitter.com/kieranhepworth/status/1007934929223716866
https://twitter.com/Simon_Breeze/status/1007934924190552064
This, of course, isn't the first time Pogba has been on the receiving end of criticism from someone in the media about his hair. It was even touched on by host Mark Chapman and Phil Neville - on pundit duty for the BBC - prior to the game starting.
Pogba had the last laugh as he bundled over an 80th minute goal in France's 2-1 win.
