It's not all about movement, mind-games and money in the world of The Notorious and his latest exclusive video diary for SportsJOE brings us into the wonderfully distinctive world of the McGregor look.
We had the strange pleasure of joining up with Irish featherweight challenger for a haircut before he jetted out to Vegas to prepare for his title fight with Jose Aldo.
And McGregor told us about his UFC journey, all through his changing hairstyles. From his mohawk, to the braids, all the way through to his trademark "bun" that he made so popular.
The 17-2 fighter also revealed how he came to love suits, saying "I thought to myself that, if I ever get a reason to wear a suit, I'm going to f**kin' wear a suit."
As the run-up to McGregor's title fight approaches, expect episode five of The McGregor Diaries to feature less banter about hairdos and more fighting talk.
You can see Conor's previous video diaries here:
https://www.youtube.com/watch?v=1CuVUadGZ6s
